8. Build Service Proposal

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Keep it unbelievably simple.

1. Summary

  • What you found
  • Why it matters
  • What it will cost not to fix
  • What the recommended path is

2. The Offer

Choose one of:

  • Hourly
  • Essentials (simple monthly)
  • Standard (full remote support)
  • Premium (remote + on-site + backups)

3. The Price

State it plainly and confidently.

4. The Next Step

“Reply to this email with ‘Let’s move forward’ and I’ll send the onboarding steps.”